COPYWRITING IN MARKETING GUIDE: WIN THE LONG GAME

Copywriting for the sake of copywriting in marketing will take up limited resources without achieving its purpose. And copy always has a purpose. We’re here to answer that question – how to achieve the goals set for copy? I must be honest here – I spent 30 minutes debating whether I should describe copywriting in […]

WHAT IS COPYWRITING: DEFINITION BY A COPYWRITER

Have you ever wondered what makes certain words and messages more convincing than others? What is copywriting and what makes it so important for businesses today? I invite you on a copywriting journey into a world of words, copy that sells, and one too many tools, to answer that exact question. You’ve found the right […]

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