In our efforts to offer stories we perceive as engaging, we fall victim to complexity. When, in fact, we must strive for storytelling simplicity. Not because we want to underestimate our target audience, but because we won’t try to confuse our friends and relatives. Here’s a story to help you remember that. “Write for idiots.” […]
Storytelling for Authentic Voices – Storytelling Take #2
Developing authentic voices is one of the hardest things in the age of AI. Here’s what to think about when jumping on the personal branding trend. Above all, make sure you don’t sound like everyone else. to fall in love with Galatea. In his Metamorphoses, Ovid tells of the legendary sculptor Pygmalion. He abandons all […]
Storytelling for Introductions – Storytelling Take #1
When faced with the task of storytelling for introductions, people have real trouble with their origin story. They always get hung up on what sounds most formidable, which story will present them in the best possible light. Here’s a tip – when it comes to storytelling for introductions, the story itself doesn’t matter. What matters […]